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There are two options available for building an ecommerce website – one can either use open-source Content Management Systems (CMS) like Magento or WordPress (WooCommerce) or managed ecommerce platforms like Shopify. Which option to choose will depend a lot on your specific needs as well as your level of technical involvement.
With nearly 21% of the world’s top 100,000 ecommerce sites built on the Magento platform*, it is by far the most popular and one of the best ecommerce CMS’ being used today. Its biggest advantages are the large number of plugins and extensions available which allow the addition of any new functionality, the ease of availability of experienced developers as well as a lower overall development and maintenance cost.
WooCommerce is a WordPress plugin used for building ecommerce websites on the WordPress platform. A large number of WordPress themes have the WooCommerce functionality built-in. The plugin provides almost all the features that are available in the other open-sources CMS’ listed here. WooCommerce might work out more user-friendly and cost-effective for smaller businesses as well as for those familiar with WordPress.
Shopify is one of the first names that comes to mind when one thinks of an online commerce platform. With 74,418 sites using Shopify, it is one of the most popular as well.