Baroness Thompson came to Creo with the need for an aesthetically pleasing and professional site to showcase her life; ranging from her career competing in various Olympics to her current position within the House of Lords.
With this in mind the site needed to be robust and built around the iCreate CMS, allowing it to be easily extended so as to add photos, features and news items. Longevity and relevance have been built into the site’s future from the beginning, indeed this is its second iteration having first been put live in 2008. A news and diary module has been inbuilt, allowing fans and followers to keep abreast of Tanni’s hectic professional life.
However, unlike the majority of the sites Creo designs, this one had to have a larger element of personality.